A great post from @jenniferplusplus about when you want to build a tool, and what everyone else wants you to build is a brand:
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A great post from @jenniferplusplus about when you want to build a tool, and what everyone else wants you to build is a brand:
Named Things
This is a cautionary tale. It's the story of an internal tool development project. We'll call it Astro, because naming things is hard, and the reasons why are very instructive.
Jennifer++ (jenniferplusplus.com)
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