We always knew they weren't serious about Pride...

[email protected]

Yeah no shit. It's a corpo that just follow the money

[email protected]

Corporations at some time: Doing whatever they think will make them more money

Corporations at other time: Doing whatever they think will make them more money

[email protected]

This. Corpos are fuckwads, but them acknowledging Pride is a matter of societal institutions bowing to the reality that queer people are people, are entitled to rights and dignity.

Corporations aren't allies, but when they strike the rainbow colors, it is still a loss and a disadvantage to our side.

[email protected]

The only company to ever be brave about queer representation was and continues to be Subaru

[email protected]

Can you elaborate on this? I’m guessing it’s related to the “lesbians drive Subarus” stereotype but I’ve always been curious why that stereotype ever existed

[email protected]

Well we are their main demographic so it's still a good financial decision for them.

[email protected]

My understanding is their ads in the 90’s are why that’s the case!

[email protected]

“Lesbaru” depicted a same-sex (f) couple in an ad in the 90’s like it was just a normal thing. Which it is!

[email protected]

Subaru used to advertise to queer folk in the 90s before it was cool.

I wouldn't bet on them staying that way after 20 or 30 years, but hey, it's something

[email protected]

Regardless of rainbow capitalism, I'm excited for this June just to see maga heads explode because of a rainbow.

FlashMobOfOne

Reason #2024783670234 to stop voting for capitalists.

arthurpizza

They want our money, but if that's not gonna happen, they want us dead.

[email protected]

Tim Cook will happily support someone who will stop him from adopting children or getting married if it means apples market share grows by 3%.

Exactly. As you note, rich people can usually buy their way around most anti-LGBT laws. Imagine you're a billionaire or megacorp CEO. Consider your workarounds for various anti-LGBT laws. Imagine you're such a person but happen to be gay and/or trans.

Gay marriage ban? Hire a team of lawyers to draft a series of contracts between you and your partner. Marriage imparts hundreds of protections and benefits, but most of those can also be achieved with a mountain of legal paperwork.

Laws criminalizing gay sex? You live on a giant private compound. How will cops even know what you're doing in there? Even if they could, you can hire the best lawyers money can buy.

Restrictions on gender ID markers? Move your official residence to a state that affirms trans rights. For a passport, get a second or third passport in the form of a golden passport (one where you invest some large sum in a country in exchange for citizenship there.) Now you have a document for international travel with the correct gender marker on it.

Bans on trans medicine? Fly overseas for any medical treatment you need. If they really crack down on it, get treated with those injectable hormone pellets. Fly out of the country a few times a year to have your hormones topped off. Do any surgeries overseas as well.

Bathroom bans? Your limo has a toilet in it. Or you comply, use the restroom of your birth-assigned sex, and have your team of bodyguards guard the door while you do so. Or, more likely, you simply never go places where you would have to use a public restroom in the first place.

The hard truth is that most discriminatory laws can be bypassed or made irrelevant if you have enough cash.

There are simply very few discriminatory laws that can't be bypassed with enough money. They're not at risk until people actually start being sent to camps. And, as you note, they can easily jet off to a friendly country in the event of that ever happening.

Queen HawlSera

This exactly this, so many people think we're literally holding these corporations at gunpoints and forcing them to make everything gay, when we really aren't... So they get mad at us.

[email protected]

How an Ad Campaign Made Lesbians Fall in Love with Subaru - Priceonomics

It's a popular stereotype that lesbians drive Subarus. What's less well known is that Subaru cultivated that image—and made history in the process.

Priceonomics (priceonomics.com)

[email protected]

The thing about dei initiatives is that they don't even work. All of this bullcrap and none of them were even close to hitting their targets anyway.

It's like the Paris accords. We're in the Paris accords, then we're out of the Paris accords. Then we're in them again, and then out of them again....and the whole time the world is burning record breaking amounts of fossil fuels.

Lemminary

There will most likely be death and bomb threats canceling some events, unfortunately. We've seen that before.

[email protected]

We've seen that before.

For those who don't know:

Right-Wing Groups Target Pride Events Amid Rising Anti-LGBTQ Rhetoric (time.com, June 2022)

At least 11 different LGBTQ Pride events across the United States have been disrupted by right-wing protesters or delayed due to threats of violence in the past two months, according to research by TIME and the progressive media watchdog group Media Matters. Those numbers reflect a “step up in aggressive activity targeting LGBTQ people,” compared to recent history, according to Peter Montgomery, a senior fellow with Right Wing Watch, a project by the progressive group People For the American Way.

[email protected]

Next pride month is going to be super awkard

[email protected]

I mean their logo is a fucking red target. Not exactly what I think of when I hear "gay friendly".